The Broadcast Sport Zone is set to launch at the Media Production & Technology Show (MPTS) 2025, bringing together key stakeholders in the sports broadcasting industry. 

The Media Production & Technology Show (MPTS) 2025 will introduce a new feature, the Broadcast Sport Zone, designed to bring together key stakeholders in the sports broadcasting industry. This zone will serve as a dedicated hub for production companies, broadcasters, rights holders, and industry experts to explore advancements in sports content production, distribution, and technology.

The Broadcast Sport Zone at MPTS 2025 is set to become a focal point for discussions on emerging trends and challenges in sports broadcasting. This specialised area will provide exhibitors with the opportunity to present their latest products and solutions tailored to the sports media landscape. 

Additionally, attendees will gain valuable insights from hands-on demonstrations of cutting-edge production technology and training sessions showcasing the latest innovations.

Networking opportunities will also be a key component, allowing professionals from across the sector to engage with sports industry exhibitors and visitors. The zone aims to facilitate meaningful connections and discussions on the future of sports broadcasting.

Broadcast sport series – exclusive industry insights

As part of the Broadcast Sport Zone, the Broadcast Sport Series will feature a range of seminar sessions within the MPTS theatre programme. These expert-led discussions will cover key topics in sports media production, providing attendees with an opportunity to learn from leading professionals in the field.

The scheduled panel discussions will focus on crucial industry themes, including:

• - Remote production techniques
• - Content creation and monetisation strategies
• - The role of generative AI in sports broadcasting
• - Utilisation of big data for audience engagement
• - Live streaming advancements and challenges
• - Sustainable practices in sports media production

These sessions will offer in-depth analyses of emerging technologies and practices, equipping attendees with the knowledge to navigate the evolving sports broadcasting landscape.

Exhibition and sponsorship opportunities

The Broadcast Sport Zone will also include a dedicated exhibition space, providing a platform for service providers and end users to interact, explore innovative solutions, and discuss future developments in sports content production and distribution. Organisations at the forefront of sports broadcasting technology are encouraged to participate and showcase their products to a targeted audience.

Broadcast sport zone pod

For companies seeking a streamlined exhibiting experience, the Broadcast Sport Zone Pod offers a ready-to-use exhibition space. This solution is designed to alleviate logistical challenges while ensuring a professional setup within the zone. The package includes:

• - Fully constructed exhibition pod
• - Integrated graphics
• - 500w power socket
• - Spotlight for enhanced visibility
• - Display screen for presentations
• - Stool for convenience
• - Access to the exclusive Broadcast Sport Zone meeting area

This option provides an efficient way for exhibitors to engage with visitors and present their solutions without the need for extensive setup.

Sponsorship packages for the broadcast sport series

Organisations looking to gain visibility among sports industry professionals can benefit from sponsorship opportunities within the Broadcast Sport Series. Sponsored content will allow brands to engage with a highly relevant audience through dedicated sessions at MPTS. Sponsorship benefits include:

• - A dedicated session within the MPTS seminar programme (subject to editorial approval)
• - Prominent branding on theatre structures and onsite signage
• - Post-event data capture from the session’s audience
• - A comprehensive marketing support package to promote the session within the Broadcast Sport Series

These opportunities provide an effective way for brands to position themselves as thought leaders in sports broadcasting and connect with industry professionals.

A must-attend event for the sports broadcasting industry

With the launch of the Broadcast Sport Zone, MPTS 2025 aims to provide a comprehensive platform for professionals in sports media to discuss challenges, explore new opportunities, and gain insights from industry leaders.

As sports broadcasting continues to evolve with advancements in AI, big data, and live streaming, this initiative will play a crucial role in shaping the future of sports content production and distribution.

For those involved in the sports broadcasting industry, whether as exhibitors, sponsors, or attendees, the Broadcast Sport Zone at MPTS 2025 presents a valuable opportunity to stay ahead in a rapidly changing industry.

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